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Mice Monitor - January 2010 issue

ispy publishing is the world’s leading provider of online data, analytic and forecasting platforms for key sectors within the events industry.

We help the world's events companies profit from better, more timely decisions from better, informed data.

 

“The Market Intelligence Reports produced by I Spy Publishing have proven to be excellent value and assistance in the launch of new events as well as underlining the market value for some existing shows where it was difficult to define the market.  Their value to me lies in their independence of the organiser and have proven instrumental in helping us to successfully market our events to both exhibitors and visitors alike.”     Kent Daniels, Event Director, UBMi UAE

 

"At Messe Frankfurt Middle East we found the market intelligence reports to be a vital tool in ensuring our marketing spend was allocated effectively. It provided us with a greater understanding of our regional and international visitor markets. The reports were a pivotal budget allocation in ensuring that we attracted more of the right buyers thus proving a greater return on our investment for our exhibitors. "     Christopher Hudson, Managing Director, MECOM Forums a CLARION Events Partner