Exhibition Benchmarking

ispy analytics benchmarking has developed a strong track record in conducting research in the events industry.

 

·  Opportunity assessment for new events

·  Development of content and likely 'take up' of new events

·  Refining the content of existing events

·  Measurement of exhibitor and visitor satisfaction

·  Awareness levels of events among target audience

·  Advertising and promotions research

We employ traditional research techniques (such as telephone or face to face interviews) or internet based methods to suit the needs of the project.