A 4 step methodology to
turn 100 pre-registered visitors into as many as 15,600.
The exponential
expansion of databases for event organisers
Reed's law
is the assertion that the utility of large social
networks, can scale exponentially with the size of
the network.
Event organisers invest
in visitor promotion campaigns to generate
pre-registered interest in attending their event.
The implantation of PDA techniques can quickly scale
the numbers pre-registering as follows:
Step 1:
Visitor promotion to generate 100
pre-registered visitors.
Step 2: Each of the
100 invite a further 5 industry colleagues to
register.
Total pre-registered
database now 600.
Step 3: Each
of the additional 500 invite 5 further colleagues to
register.
Total pre-registered
database now 3,100.
Step 4: Each of the additional 2,500
invite a further 5 colleagues to register.
Total pre-registered
database now 15,600
The theory sounds easy but what makes
each person invite 5 colleagues to register?
We have the tools and
methodology to make this work for almost any event
in any sector.
We also have the tools
to increase the conversion from pre-registration
into actual attendance.
Interested?
click here